2006 November | Expert Internet Marketer

Archive for November, 2006

Chennai SEO/SEM Meet Up @ January 28th, Sunday

by GRR | November 25, 2006 | In Internet Marketing | No Comments

We, a group of Web Marketing enthusiasts, are joining together to organise a meet up exclusively on SEO/SEM in Chennai. It will be one of the first kind of meeting in Chennai. There’s no registration fee. And everybody’s invited.

You can call up Mr. Vijay @ 9841628716 or email me for the registrations. For those interested to speak, please do email me with your profile and the chosen topic at the earliest. And others, please forward this message to your friends/interested people.

Unleash the Power of Social Media Marketing

by GRR | November 8, 2006 | In E-Business, Internet Marketing | No Comments

Social Media Marketing (SMM), also known as Social Media Optimization (SMO) targets the most popular social networking websites for lead generation, build credibility and market through active interaction with the community. It is one of the powerful viral marketing tool available for the online media.

Why SMM?

- Create pages that provides links back to your site
- Create pages that rank well in the search engines for low-moderately competitive search phrases
- Build member profiles to attract links, trust and there-by leads
- Build brand awareness easily

Use Intelligence in Social Media Marketing (SMM)

One of the primary objective of Social Media Marketing is to gain visibility among the target audience. To achieve visibility, you need to penetrate into the community, establish your presence, actively participate in the discussions, contribute your knowledge and skillsets and above all, your genuine intention is very well expected. It’s all about building the trust, credibility and right connection with the audience that can put you at the advantage.

The next question that may pop on your mind is how to build that right connection. Well, build a profile that has value in terms of your expertise on the subject matter. Be the first to identify updated information on your chosen field and report back to the community. Don’t be surprised if you will find the community following for your every next update.

Once you are able to establish that connection, your recommendations on bookmarks, articles, products and messages will carry a greater weight among your audience.

Your next strategy should focus on Brand building by providing rich content, provide free tools, offer discounts on trainings/ebooks. You will gain the ultimate power to influence your community with the right strategies applied.