Web 2.0 Marketing + SEO / PPC + Social Research Training

Archive for May, 2007

How to do Keyword Research for PPC

Keyword research tools helps you research appropriate words and phrases to include in your website content, ppc campaigns for better search rankings. Keywords Research AdWords Sandbox Overture Suggestion Tool 7Search Tool Miva Tool Multiple Keyword Research Tool Webmaster Toolkit Nichebot Overture/Wordtracker Comparison Pixelfast Digital Point Other Similar Tools Keyword Map Ask Thesaurus Related posts:
  1. Wordtracker
  2. Keyword Elite
  3. Keyword Discovery

Google and Universal Search: Major Changes

“Google’s vision for universal search is to ultimately search across all its content sources, compare and rank all the information in real time, and deliver a single, integrated set of search results that offers users precisely what they are looking for.” – Source: Google Press Release It is still a mystery whether Big Daddy is doing [...] Related posts:
  1. Google Video: The Science and Art of User Experience at Google
  2. Google URL Parameter Blocks Adwords in Google Search
  3. Google Introduces Click-to-play Video Ads

What is Nofollow tag?

The rel=”nofollow” tag is a HTML attribute to instruct search engines not to assign any value for the given link. It is generally used in forums and websites where the web master does not want to provide link value to its members. Especially in cases where the links were posted through some automated bots to [...] Related posts:
  1. Don’t worry too much about duplicate content, Google says
  2. OptiLink
  3. OptiLink

When does backlinks take effect?

Different Search Engines follow their own approach on how to assign value to a backlink. The values could be based on the quality of the backlink website as well as the competition. As soon as Google Bots detects & assign values to your backlink, you can see the changes in the SERPs results. Older backlinks [...] Related posts:
  1. All about Google’s BackLinks Reporting and its New Update
  2. What is Nofollow tag?
  3. Top Linking Secrets

Top Keyword Rankings – Google PageRank PR and SERPs?

In a recent discussion at digitalpoint forums, one user shared his doubts on why his site not showing up in top 10 SERPs inspite of having medium PR of 5. While his doubt has a merit but the nature of Google’s mysterious algo changes very rapidly. PR as a number doesn’t hold significant value anymore. No [...] Related posts:
  1. Free Search Engine Optimization (SEO) Consultation
  2. Top 7 Search Engine Marketing Mistakes
  3. Top Linking Secrets

Reality Television Moves to the Web as Network Executives Scramble to Hang on to Dwindling Viewership

With audiences leaving network television in droves, executives are left wondering where these people are going. Internet pioneer, Joel Comm, provides the answer to the question as he presents his groundbreaking Internet reality show series, The Next Internet Millionaire. Related posts:
  1. A1-Web-Design.co.uk Says Many Businesses are Failing to Consider Internet Marketing When budgeting for Web Presence
  2. A1-Web-Design.co.uk Says Many Businesses are Failing to Consider Internet Marketing When budgeting for Web Presence
  3. Family Home Business Conference Provides Life-Changing Entrepreneurial Education

Visual Sciences, [x+1] team up to unify analytics, optimization

Web analytics firm Visual Sciences and Web technology services firm [x+1] have announced they have expanded their relationship to provide a unified analytics and optimization service. Related posts:
  1. Spotfire Takes Interactive and Visual Analytics to the Web
  2. Convergys to Provide Customer Intelligence Solutions To Global Financial Services Firm
  3. Why bother with Web Analytics?

Google Targeting AdSense Arbitrage Accounts?

The rumors were heating up over the weekend that Google may be taking steps to curb or shut down the amount of arbitrage which is currently occuring with Google AdSense accounts. Basically Google AdSense arbitrageurs find inexpensive ways to attract targeted traffic to websites which are designed for high Google AdSense click thru rates. So, [...] Related posts:
  1. Quick Ways To Get Google AdSense Approval
  2. Colorful Implementation of Google AdSense on AskBaby.com
  3. Google URL Parameter Blocks Adwords in Google Search