The top 5 viral-video ads:
March 7th, 2008 | More Posts: Brand Building, Link Strategies, Social Media |1. Cadbury - Gorilla Drummer, launched online in August; agency: Fallon. (5 million views)
2. Smirnoff - Green Tea Partay, launched online in August; agency: JWT, New York. (3.4mm views)
3. Ray-Ban - Catch Sunglasses, launched online in May; agency, Cutwater. (Simple idea, made it GREAT!)
4. Blendtec - Will it Blend? launched online in July.
5. Lynx/Axe – Bom chicka wah wah, launched online in May; agency BBH, Copenhagen.
Popularity: 84%
