After a lot of guessing and debating, Google has launched its own version of traffic analysis in the line of alexa, compete, quantcast et al. Google calls it “Google Trends for Websites”. There’s a high speculation from where the data comes - Google toolbar or Google Analytics or both.
Google trends tool provides you search volume index, unique daily visitors across the geographies and years. This means you can now see a traffic pattern of a website in 2006, 2007 and compare with 2008.
The rocking features of the trends tools are “Also visited” and . Now you can find out how many people searched for facebook and how many people went
A disclaimer note from Official Google Webmaster Central Blog
“Keep in mind that Trends for Websites is a Google Labs product and that we are experimenting with ways to improve the quality of the data. Because data is estimated and aggregated over a variety of sources, it may not match the other data sources you rely on for web traffic information.”
There has been a mixed feelings among the internet marketing professionals over the accuracy and privacy of the valuable traffic information.
Do check the comments at Webmasterworld or the Mattcuts blog
What are you waiting for - It’s free to try out -> http://trends.google.com/websites
Google has come up with helpful points on how to tackle internal and 3rd party duplicate content issues. Since a webmaster has no influence on third parties that scrape and redistribute content without the webmaster’s consent, Google has strong technology in place to trace back the source of the original content. The correct identification of the original content source saves webmaster’s the trouble of having negative effects for their site.
Google sees the content source in two ways as below:
- Internal - Content pages that has same or almost indentical content that appears within the same website.
- External - Content that appears in the 3rd party websites either with permission or without.
Whenever you engage in content syndication services such as articles, press releases, and so on., ensure that the syndication partners link back to the original website.
There has been incidents where the scraped content ranks higher than the original content. In those case, Google recommends following advice:
- Check if your content is still accessible to our crawlers. You might unintentionally have blocked access to parts of your content in your robots.txt
file.
- You can look in your Sitemap file to see if you made changes for the particular content which has been scraped.
- Include the preferred version of your URLs in your Sitemap file.
- Check if your site is in line with our webmaster guidelines.
A detailed post is available at Google Webmaster Central
I am sure we can give $10/- on our part. I appreciate Google for this great initiative. Every bit of our support will provide some kind of hope and comfort to the thousands of victims who have lost their homes and families.
Earlier during the mid and late ninety’s and beginning of the 21st century the Internet connections were rather slow. Most people had dial-up Internet network connections and broadband connectivity was a futuristic luxury that not many had the capacity to afford. Due to this the landing page time of most web sites in the cyber world was relatively high. Whenever, you needed to access a web page staring at the computer screen for a minimum number of 30 seconds was a compulsion. The higher the graphics the larger the landing page time. Landing page time means the time it takes to open the desired web page on the computer screen. Googles latest QS feature would have been a boon back then.
Most search engines including the beloved Google have this system of Quality Score popularly shortened as QS. Quality score as Google suggests is a dynamic variable assigned to the keywords in your web page. This makes it easier for users to get relevant ads displayed when they access your site. This makes it convenient for the users. However, Google has implemented a new feature on May 9th regarding the landing time of the page. This is solely on evaluation basis until the middle of June so that users can get a hang of this compulsory supposed advantage. In the middle of June the QS will include the landing page load time as a regular feature.
Well if I ponder over it, I can conclude that the rule of the mighty fish gulping down the smaller ones applies rather well here. The sites poor in their programming department and HTML, XML , php components that usually take a relatively longer time than others to load will suffer the most. The bigger sites that have higher graphics but are on better terms with Google will have not much of a problem to deal with because their best friend Google can surely make certain exceptions there. So the two sides to this coin are even if you have broadband it is not that much of a use to you only that your web site has a chance to suffer Google’s additional penalty of being back-staged. The other side is most people will now put an extra effort in programming and scripting their web sites real good and will surely avoid the extra clutter. So there is always a brighter side if you want to look at one.
Cheers.
“While viral growth in traffic lowers marketing costs and has been important in fuelling Kayak’s rise, Meta Search Engines must invest heavily in online marketing to maintain the now multi-million consumer volume that is reaching their sites on a monthly basis,†Saks, Compete
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Google to Test Video Ads In Search Results Pages
These days, G is taking their loyal search customers for a ride. We all liked G for its simplicity, robustness and quick responsiveness. Why would they do any stupid thing to lose the value it has created already? Could it be the greediness for more advertisers dollars? Is G missing the lessons that TV had taught us? We all hate interruptions, avoid anything that gets in our way - Video Ads is more a nuisance than a gift. It’s time G finds a new approach to have balance over their greediness, or we the users will have to.
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There’s a growing concern among Search engine optimization (SEO ) professionals regarding the Google’s Link: checking command. Most of the time, google’s link counts are significantly lower than the counts provided by the rival engines such as Yahoo and Live. There’s an hot debate in the industry suspecting the google’s link: command being outdated.
There’s a good news. Google has enhanced the Links checking tool and added as part of the Webmaster Central forcing the site owners to create an account. Google’s Webmaster Central is definitely a plus for the industry inspite of few bugs and issues.
So, does this new enhanced tool offers better link counts than Yahoo and Live? The answer is no and it does not matter. Google’s link checker tool is only a feature for the site owners and the general public to know the incoming links for a specific domain. Whether Google report the backlinks count accurately or not, it has no effect on their ranking algorithms based on the link popularity and link reputation. Google’s link report does not constitute the actual counting of all your backlinks.
So, clients demanding backlinks only from PR4+ sites needs to be educated on this. As always, quality over takes quantity as far as link building is concerned. Since the quality is very abstract, we can define it by:
1. Importance of the page
2. Importance of the link location
3. Important of the page worthiness from the website’s main page
4. Number of competing links on the same page
5. Strategy to increase the link reputation
“Google’s vision for universal search is to ultimately search across all its content sources, compare and rank all the information in real time, and deliver a single, integrated set of search results that offers users precisely what they are looking for.” - Source: Google Press Release
It is still a mystery whether Big Daddy is doing this for User Experience as it claims or is it a strategy to glue the users with all their services - as a single source of information. Google has been making a clever plan to retain the monopoly position when it comes to Search. Whether it will always be there or not is a debatable topic.
As a user, If I want to read a news story or watch a video, I would like to go there and see for myself. But combining all these services as part of the Search results is certainly going to overwhelm me. When Google introduced Books & Stock quotes on SERPs, it annoyed me.
I guess I have to wait for it to see myself and then comment on it. Hope Big Daddy doesn’t disappoint me any more. 
Different Search Engines follow their own approach on how to assign value to a backlink. The values could be based on the quality of the backlink website as well as the competition. As soon as Google Bots detects & assign values to your backlink, you can see the changes in the SERPs results. Older backlinks do carry a more weight than the new ones. To find out of a link is counted, the first place to check is the Google-cache. Its known that good, quality links can affects the SERPs within 48 hours. It clearly indicates how fast your backlinks can take into effect. Backlinks plays an important role for higher search engine rankings.
Backlinks from High PR pages carry a lot more weight than the pages with lower values.
Also, link:www.domainname.com tool from Google is not fully reliable. Do check with external link popularity services such as: http://www.iwebtool.com/backlink_checker.
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